I-JC☞用技术做网络营销
关注产品、RIA、教育、网络营销、口碑营销,探求教育产品+口碑营销的有效途径
13th
FEB
视频揭秘刘谦2010春晚魔术-硬币穿玻璃
虽然,自己很不喜欢魔术揭秘这种行为。但想测试一下事件营销的效果。
【测试结果】
本文发布在春晚结束前,希望测试事件营销的效果。具体效果如下:
QQ群:效果比较显著,发了4,5个QQ群,从三十晚上到第二天就有400多PV。
百度知道:没有看见明显效果,虽然问人比较多,但发了半天回答都没有出来。不知道是不是因为百度没有人值班审帖的原因。之后统计监控的结果,也没有发现明显流量。
百度空间:无效果,希望可以通过百度空间增强SEO,但发现没有效果。
搜索引擎:无效果,至今未发现通过搜索引擎搜索过来的。
结论:
发现此类大众比较关注的事件,如果普通网站想通过事件营销得到点好处,可能只能做体力活了。多发QQ群以及其他即时工具的群发。效果还算不错。如果希望通过SEO来增加点流量,就比较难了。刘谦揭秘第二天各大网站都有出现,我们的这些小网站一定SEO不过人家。
(以上仅是个人测试的结果,希望这些分享对大家有所帮助。)

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